Heart of the Highlands

Land Rover Blair Castle International Horse Trials
Invite you to be part of the NEW Heart of the Highlands Shopping Area
at this year’s event running 26-29 August 2021.

If you’ve landed on this page, it’s because we’re interested in having you be a part of our new Heart of the Highlands shopping area at the Blair Castle Horse Trials this year!

Blair Castle Horse Trials has been running since 1977 and became an International Event in 1989. We have a large and dedicated following of both Equine and Country Lifestyle enthusiasts. The event runs over four days, 26 – 29 August and offers a broad range of equine competitions including international eventing at seven levels including the Scottish Grassroots Championships up to CCI4*, showing, British Showjumping and Pony Club Mounted Games. There is something for everyone in the family to enjoy and makes a great family holiday! 

The shopping village is an integral part of the event and there are stalls of all varieties. As part of our venue redesign for this year, we’re excited to introduce the NEW ‘Heart of the Highlands’ shopping area. This will be home to our small and most importantly local community businesses. This gives us the opportunity to use our established event with large following and broad reach to aid local businesses to expand their visibility across the country.

For the first year, while we work to establish what we hope will become a destination shopping area here at Blair Horse Trials, we are inviting you to participate at the cost of £200 + VAT for a 3m X 3m booth (on grass) the four days of the event. If you wish to book a double slot the option is available. This includes camping on-site (at no additional cost other than a hook-up if required) and two wristbands/one car pass. Power may be available at an additional rate, please inquire if you think you will be interested in power. As part of our attempt to be as Covid-safe as possible, we will be operating a cash-free site – wifi will be available for a basic connection for no cost to you.

We will be doing everything we can to get the word out about this exciting new initiative, including issuing a dedicated press release announcing our new Heart of the Highlands shopping area, showcasing the best our local Scotland has to offer. We will also be actively promoting across our social media channels and would welcome the opportunity to collaborate on exclusive boosted posts with you if you would like to discuss.

COVID: The event is currently limited to 5000 spectators per day (in addition to competitors, volunteers, staff & officials) to comply with Scottish government guidelines, although we are taking steps to expand over the weekend days as restrictions ease. We have Covid – 19 safety measures in place to ensure everyone’s safety which include hand sanitizers available across the site, track and trace in use, masks being worn in enclosed areas, social distancing to be adhered to and officials and volunteers being tested regularly.
To apply for your trade stand please fill out the application form below. (Please note this is a ‘private’ page as we are issuing exclusive invitations and not opening this up widely at the moment.)

Thank you for your interest in being part of our Blair Castle Horse Trials family and we look forward to seeing you in August!

With kind regards,

Nicky, Michelle, Zoë and Tara at the Blair Castle International Horse Trials

Telephone: 01796 481543
Atholl Estates Office, Blair Atholl, Pitlochry, Perthshire, PH18 5TH


Craft Stand 2021

Expression of Interest for trade stand space at Blair Castle Horse Trials 2021
  • If no stand name is selected, we will use the company name in the programme and other listings
  • Price: £ 200.00
    Open ground space on grass
  • Any specific requests, including power requirements